2025 OUTLOOK & PROJECTIONS

U.S. Auto Industry: 2025 Year in Review

Based on data through December 2025 from S&P Global Mobility, Alliance for Automotive Innovation, and CAAM. Full-year estimates include December projections.

U.S. PRODUCTION 2025
~10.1M
-4.4% vs 2024
Down from 10.56M in 2024
U.S. SALES 2025
16.3M
+2.0% vs 2024
Best year since 2019
U.S. GLOBAL SHARE 2025
~11.0%
-0.9 pts vs 2024
Lowest since 2010
CHINA GLOBAL SHARE 2025
~37.5%
+2.5 pts vs 2024
Record high
2025 Key Development: Tariff Uncertainty

President Trump's tariff policies dominated 2025, with automakers strategically spreading costs globally and adjusting product offerings. Relaxed emissions standards benefited U.S.-based manufacturers, while Asian automakers increased imports despite tariff pressures.

North American Production 2025 (Monthly)

Production tracked below 2024 levels for most of the year, with tariff uncertainty affecting planning.

Jan
1.19M
Feb
1.29M
Mar
1.42M
Apr
1.34M
May
1.42M
Jun
1.33M
Jul
1.20M
Aug
1.43M
Sep
1.36M
Oct
1.37M
Nov
1.35M
Dec
1.20M
December = Forecast

Global Market Share: U.S. vs China (2020-2025)

China's share grew by 5 percentage points while U.S. share declined by nearly 1 point.

2020U.S. 11.8% | China 32.5%
2021U.S. 11.5% | China 32.4%
2022U.S. 12.1% | China 31.8%
2023U.S. 11.8% | China 33.5%
2024U.S. 11.9% | China 35%
2025U.S. 11% | China 37.5%
United States China

China's 2025 Dominance

TOTAL PRODUCTION (JAN-NOV)
31+ Million
+10% YoY
November set record: 3.5M+ units
NEV PRODUCTION (JAN-NOV)
~15 Million
+30% YoY
Nearly 50% of total production
NEV EXPORTS
2.3 Million
+100% YoY
Doubled from 2024

2025 Economic Impact Estimates

U.S. AUTO MANUFACTURING VALUE ADDED
~$184 Billion

Based on ~10.1M vehicles × $18,235 value added per vehicle. Down ~$4B from 2024 due to lower production volume.

TOTAL MANUFACTURING IMPACT
~$819 Billion

Direct ($184B) + Supply Chain ($635B) using 4.45x manufacturing multiplier. Consistent with BEA Input-Output methodology.

TOTAL ECONOMIC IMPACT (INCLUDING INDUCED)
~$1.22 Trillion

Adding induced effects (worker spending): $184B Direct + $635B Indirect + $405B Induced. Represents ~4.5% of U.S. GDP.

2025 vs. Historical Peak (2015)

2015 PEAK PRODUCTION
12.1M
13.33% global share
2025 PRODUCTION
~10.1M
~11.0% global share
GAP FROM PEAK
-2.0M
-$36B value added

Key Insight: The U.S. is now producing 2 million fewer vehicles annually than at its 2015 peak, representing approximately $36 billion in lost direct value added and $240 billion in lost GDP impact each year.

Where Did China's +5 Points Come From?

China gained 5 percentage points of global market share from 2020 to 2025. Here's who lost ground:

COUNTRIES THAT LOST SHARE (2020→2025)
Japan
Semiconductor shortages, aging plants
-1.5 pts
Germany
EV transition struggles, energy costs
-0.7 pts
Spain/France/UK
European manufacturing decline
-1 pts
USA/Canada
Slower growth than global market
-0.8 pts
Thailand/Korea/Others
Various regional factors
-1 pts
Total Lost by Others-5.0 pts
COUNTRIES THAT GAINED SHARE (2020→2025)
China
32.5% → 37.5%
+5 pts
India
4.5% → 6.5%
+2 pts
Mexico
4.1% → 4.6%
+0.5 pts
KEY INSIGHT

China captured all 5 points lost by developed economies, while India and Mexico grew by taking share from smaller producers.

Global Market Growth: What's 1% Worth?

2020 GLOBAL PRODUCTION
77.6 Million
COVID-impacted baseline
2025 GLOBAL PRODUCTION
92.0 Million
+18.5% growth
MARKET GROWTH
+14.4M
Additional vehicles/year
VALUE OF 1% MARKET SHARE IN 2020
776,000 vehicles
= $14.2 Billion value added
VALUE OF 1% MARKET SHARE IN 2025
920,000 vehicles
= $16.8 Billion value added

Key Insight: Each percentage point of global market share is worth $2.6 billion MORE in 2025 than in 2020 due to market growth. China's 5-point gain represents not just share shift, but +9.3 million additional vehicles annually.

Looking Ahead: 2026 Projections

NORTH AMERICAN PRODUCTION
15.08 Million
-1.7% vs 2025

S&P Global forecasts continued softness due to tariff impacts and EV transition challenges.

U.S. SALES FORECAST
15.6-16.0 Million
-2% to -4% vs 2025

Affordability concerns and higher interest rates expected to dampen demand.

Data Sources

S&P Global Mobility — December 2025 Light Vehicle Production Forecast

Alliance for Automotive Innovation — Reading the Meter (December 5, 2025)

Cox Automotive — December 2025 U.S. Auto Sales Forecast

CAAM — China Association of Automobile Manufacturers (December 2025)

Note: 2025 full-year figures include December estimates/forecasts. U.S. production is estimated as ~66% of North American production based on historical ratios. Market share calculations use estimated global production of ~92 million vehicles.

Made with Manus with guidance by @ratwave